Conversion optimization

Recommendations do not raise conversion. Tests that ship do.

pagent reads your shop, writes the hypotheses, builds the variants as real code in your design system, and runs each one against the original. Every change comes back with the uplift in %.

  • First test live in week 2
  • No dev ticket
  • Every change measured against the original

See it on your own shop

Give us the page. pagent comes back with hypotheses, ranked by impact, confidence and effort.

See pagent on your site

We'll arrange a demo on your website.

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From idea to a live test in three days. Pixum, NEOH, Brandnamic and Zahnklinik Wien Döbling test with pagent.

Pixum
Megabad
NINETY-9
apollon
Brandnamic
Zahnklinik
Talentir
NEOH
ForeAI
Moby
VVIINN
i22
CLDES
The comparison

Conversion optimization is sold three ways

An agency, a plugin, an analytics seat. All three produce work. None of the three ends in a change on your shop with a number next to it.

Agency, plugin or analytics toolpagent
An agency delivers an audit and a roadmap. Your developers still build every change, and the invoice arrives monthly whether anything shipped or not.pagent builds the change itself, as real code in your design system, and ships it on your live shop.
A shop plugin applies the same best practice to every shop. Nothing runs against the original, so nobody finds out whether it worked on yours.Every change runs against the original under the statistical safeguards. You see the uplift in %, with its range.
An analytics tool shows you where visitors drop out. It does not write the hypothesis, build the variant or run the test.pagent covers the whole loop: hypothesis, variant, quality checks, test, decision. Evidence feeds the next hypothesis.
The loop

From your shop page to a measured result

One agent covers creation, preview, review, quality checks and rollout. Engineering only handles the custom code.

  1. 01

    Reads the shop

    pagent reads your category, product and checkout pages and the evidence available on them, down to the long tail nobody has time for.

  2. 02

    Writes the hypotheses

    pagent ranks them by impact, confidence and effort, so the argument about what to test first is over in one screen.

  3. 03

    Builds and checks the variant

    pagent builds it in your design system, previews it against the live page, and checks it on desktop and mobile before anyone sees it.

  4. 04

    Runs it against the original

    The original keeps running as the control. pagent watches the primary metric and reports the uplift in % with its range.

The work

You can read back everything the agent did

Every hypothesis, every variant, every quality check and every decision is written down. Your team follows the reasoning and steps in wherever it wants to.

pagent · agent loglive
  • 09:41analyzing /checkout · 3 friction points found
  • 09:44hypothesis: show delivery promise above the fold
  • 09:52variant built · design system ✓ · desktop + mobile ✓
  • 09:53test live · traffic split 50/50
  • nowcollecting evidence …
Ready for your review
The division

What pagent does, what you decide

pagent does
Reads your shop and your data, then writes page-specific hypotheses with impact, confidence and effort
You decideWhich hypothesis goes into the queue
Builds the variant in your design system, on brand, previewed against the live page
You decideApprove, in the dashboard, by email, or from the chat you already use
Runs it against the original, applies the safeguards, and reports the uplift in %
You decideWhether it rolls out

Nothing goes live without your approval, and the reviewer does not need an account.

What it includes

The whole platform in one license

One platform license based on monthly unique users. Experimentation, personalization and analytics are all included. Ask us for a quote based on your traffic.

  • Audience segmentation and cohorts
  • As many events and goals as you like
  • Triggers, including catalogue triggers on your product data
  • Statistical safeguards and adaptive traffic allocation
  • Server-side conversion API
  • Approval workflows, and the reviewer needs no account

All platform features included. Monthly task allowance and optional top-ups are agreed in your quote. How pricing works.

References

What the teams running it say

With pagent, we established an AI-supported system that supplements our experimentation with fast, self-learning variants.
Björn Prickartz
Head of Digital Analytics and Optimization, Pixum
Our clients operate in a highly competitive market environment. Our main mission is to help them gain a competitive advantage.
Hannes Kinigadner
Team Lead SEA & Paid Social, Brandnamic

The numbers behind these, in the case studies.

The first weeks

Eight weeks from kickoff to pilot results

A hands-on proof of value on one of your high value pages. Your team runs it with the agent from the first week.

  1. Week 1

    Kickoff and onboarding. One script tag, your brand rules and design system connected.

  2. Week 2

    First test live, with more queued behind it.

  3. Week 5

    Segment level tests join the queue, on the same measurement.

  4. Week 8

    Pilot results on one of your high value pages, read against a control.

Frequently asked questions

Do we need developers for this?

Not for the standard work. pagent builds, checks and ships the variant itself. Engineering handles custom code, the same as it would for anything else on the shop.

Does this work with our shop system?

Yes. pagent runs on your live site through one script tag, and the variants are real code in your design system, so they follow your theme rather than sitting on top of it.

What happens when a test loses?

You find out before the change is built into the shop. A losing test is reported with what it prevented, and the evidence goes into the next hypothesis.

How is this different from a CRO agency?

An agency brings people and gives you an audit, a roadmap and a monthly invoice. pagent brings capacity: it writes the hypotheses, builds the variants and runs the tests on your live shop, and every change comes back with a number.

Which statistical method do you use?

The one your team already works with. pagent runs Bayesian, frequentist and sequential tests, with the safeguards and adaptive traffic allocation included in your platform license.

See it on your own shop

Give us one page. pagent comes back with hypotheses, ranked by impact, confidence and effort.